ElsaMarie D'Silva, MBA

Red Dot Foundation (Safecity),
Founder, CEO

Get to know ElsaMarie

ElsaMarie D’Silva is the Founder & Managing Director of Red Dot Foundation (Safecity)
which is a platform that crowdsources personal experiences of sexual violence
and abuse in public spaces. Since Safecity started in Dec 2012, it has become the largest
crowd map on the issue in India, Kenya, Cameroon and Nepal.

ElsaMarie is currently an alumni of the US State Department’s Fortune Program and
a fellow with Rotary Peace, Aspen New Voices, Vital Voices and a BMW Foundation
Responsible Leader. She is listed as one of BBC Hindi’s 100 Women and has won
Female Entrepreneur of the Year Award by Dusan Stojanovic (European Angel Investor
of the Year 2013), Government of India Niti Aayog’s #WomenTransformingIndia
award and The Digital Woman Award in Social Impact by SheThePeople.

She has penned articles that have appeared in CNN, Huffington Post, WIP amongst
others. She has spoken about her work at the Aspen Ideas Festival , at TEDx MidAtlantic,
UN Women, State Department, Vital Voices South to South Leadership Summit.
She has been a panelist for NDI, SheThePeople and hosted a roundtable at City-
Lab London 2015.

Prior to Safecity, she was in the aviation industry for 20 years where she worked with
Jet Airways and Kingfisher Airlines. Her last portfolio was Vice President Network
Planning & Charters where she oversaw the planning and implementation of 500 daily