We Must Design Alternatives to ‘Highways of Death’

BY: Etta Madete

Roads are one of the world’s biggest killers, but they do not have to be.

If you are an average reader, it might take you about four minutes to get to the bottom of this article. In that time, 10 people – 10 people who woke up this morning, just like you, with big plans for the day – will lose their lives on the world’s roads. Four minutes, 10 deaths. Ten deaths that we know full well how to prevent. 

For me, that figure is not just a bland statistic.